AppsterdamSF is happy to extend the invitation to our community to this interesting event organized by The Application Developers Alliance:


Friday, August 2nd, 2013 -2:00pm to 6:00pm

Twilio HQ

645 Harrison St., 3rd Floor

San Francisco, CA 94107


Offerings, options, and opportunities to generate revenue.


Mobile app developers and publishers are being forced to understand, adopt, and execute monetization strategies earlier and earlier in the lifecycle of their product. They are being forced by investors, users, and the market itself to consider dozens of tools offering hundreds of options without understanding the challenges and benefits of each opportunity.

The San Francisco Monetization Workshop will educate and prepare developers to make informed decisions about their monetization strategies. This half-day event features a Publishers Panel – focused on content types – a Platform Panel – focused on monetization tools – and a keynote presentation. Each event will be followed by a networking reception.


Publishers Panel – Monetization Strategies: 2:00 – 2:50 pm

Leading publishers share their experience and expertise developing monetization strategies for their apps, the importance of early adoption and the pros and cons of options like in-app purchases, freemium models, referral marketing, and virtual currency.


Platform Panel – Monetizing with Tools: 3:00 – 3:50 pm

Publishers of every size can build a successful business with the right approach. These monetization platforms and tools discuss what developers need to know when adopting a monetization strategy and – more importantly – choosing a partner.


Keynote Presentation: 4:00 – 4:30pm


Networking Reception: 4:45 – 6:00 pm


Refreshments will be provided throughout with beer and pizza available during the reception.


REGISTER HERE: http://devsbuild.it/SFmonetizationworkshop